…Creative Director, Multidisciplinary Designer, and Entrepreneur with a knack for great concepts ⚡️, a flair for detail 🔎, and a touch of empathy 💖. I blend visual storytelling and my passion for design, to create beautiful and engaging content with purpose.

I partner with clients and brands across technology, media, beauty, fashion, Fortune 500 companies, individual artists, start-ups, and cultural institutions. My favorite brands are unconventional, culturally aware, and driven to build connections.

My passion for creativity and constant learning is accompanied by the thrill of making things happen 🚀. Balancing structure and flexibility is important to me. I know how to plan ahead and set goals, while still being open to opportunities that arise in the moment. The ability to take risks, approach people, and make new connections has been crucial to my success. These qualities manifest in my personal work and collaborations, where I am motivated to shine a light on other creators and the amazing things they add to the world everyday.

Maintaining a healthy work–life balance is a priority for me. When I’m not on the job I love trying new recipes 🥑, collaborating with creative friends 🔮, exploring nature 🌺, and spending time with those I love (including my cats 🐱).

🎓 Education: I graduated with a Bachelor's Degree in Communications Design from Syracuse University's School of Visual and Performing Arts. I minored in Visual Culture, Communications and Rhetorical Studies, and earned a concentration in Printmaking. I’ve taken Continuing Education classes from The Art Students League, SVA and ICP in Figure Drawing, 3D Design, Art Direction, Lighting, and Photography.

KETTLE
ACD (promoted from Sr. AD)
2021-Current

#UNMUTED
Partner, Creative Director
2018-Current

IBM (via Gather)
Art Direction/Design (Contract)
IBM Watson Leadership Digital Strategy and Design Team, Women Leaders in AI 2021.
2021

KETTLE
Art Director (Contract)
Nike, Apple, Walmart, L’Oréal, Discover, Internal Branding, and more.
2019-2021

CREATIVE CONSULTING, GENERAL
Art & Design Director, Illustrator
The Engine Group, Purpose, The Fader / Cornerstone, FancyPants Group, PashPost, Wanderful Media, RYOT Films, RYOT Studio (Verizon Media Group), NOW//WITH (Yahoo! Lifestyle), Rivalworld, Working Sundays, HuffPost
2015-2019

CIMCIM KITCHEN & LOCAL KITCHEN
Creative Director, Designer, Producer
2018

AANTONYM
Cofounder & Creative Director
2018

CREATIVE CONSULTING, ENTERTAINMENT
SNNY (Glassnote Records), Mari, Aidan Carroll, Fousheé (The Voice), Evan Coles, EXPG (Street Dance Studio), EXPG’s House of Exile
2017-2018

KETTLE
Art Director & Senior Visual Designer (Contract)
Apple, Pepsi HomeMade SodaStream, Amex Plenti, The New Museum, Brooklyn Bridge Park, New York Sports Club, Sunglass Hut, Ray Ban, Oakley, Aldo, L’Oréal, Internal Branding
2015-2017

Deep Focus (Formerly Noise / Cassandra)
Designer
Intel, Samsung, JP Morgan, Chase Travel Ultimate Rewards, UC Promise for Education, TRESemmé, Motions, Toni&Guy, The Cassandra Report, Purina, Internal Branding, Pitches (AT&T, Samsung Curved, Milagro, The Today Show)
2013-2015

ST MANAGEMENT
Designer
Fresh&Co, Cafe Metro, Food Exchange
2010-2013

DMA UNITED
Art Department Intern
Russell Westbrook, Nigel Barker, Taylor Swift, Swarovski, SkinMedica, New York City Ballet, HardCandy Cosmetics
2012-2013

Creative Lead
Nestseekers, Julian Group
2011

Designer
The Mary Ann Shaw Center for Public Engagement and Scholarship (Syracuse U)
2011

Designer
University Union Promotions
2009-2011

PRESS / AWARDS

Minimalissimo (Copy 01 – Alter Ego)

Gestalten (Copy 01 – Alter Ego)

Booooooom (Copy 01 – Alter Ego)

VFiles (Copy 01 – Alter Ego)

Creative Direction for SNNY (cover art & press imagery) seen on: Billboard, Pigeons and Planes, Glassnote Music, Genius, Revolt, Saint Heron, and more.

Instagram Business (Ray-Ban, via WeAreKettle)

Webby Nomination (Pepsi HomeMade, via WeAreKettle)

Shorty Award Finalist – Social Good Campaign (Promise for Education, via Noise)

Facebook Studio Award Nominee (Intel 2 in 1 Campaign, via Noise)

Inaugural “Outside In” Thinking Award (at Noise)
Many of Alyssa’s nominators cited her exceptional work ethic, willingness to help out in a pinch, contribution to the company culture, and ‘ability to bring new ideas to the company and thoroughly execute them’ as reasons for why she deserves the inaugural award.

The “Outside In” Thinking award is presented to an employee who has shown that they have: Gone above and beyond for team members and/or clients. Shown initiative/creativity in providing an idea or inspiration to a project, relationship or their team. Demonstrated an ability to “connect the dots” and look outside the group, projects or company to bring new ideas to Noise and took responsibility for sharing, educating, and/or implementing that idea.